A few months before the end of the world, everyone was saying their goodbyes.
The world that was ending was The Sims Online, an online version of The Sims. Even though The Sims was one of the most popular computer games ever made, the massively-multiplayer online version did not do well.
Despite rebranding the game as EA-Land, sales did not improve, and EA Games decided to pull the plug.
EA-Land was not a normal video game. There were no monsters, no killing, and although it had some competitive elements, for many players the point was just socializing.
It was just a place to get together, chat, and meet strangers. It was a nice place. It was intimate.
And it was slated for virtual apocalypse.